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I'm Jessica Carr.

And I'm on a mission to help Equestrian Entrepreneurs build the business of their dreams.

As a fellow equestrian and marketing and branding expert, I'm bringing experience for over a decade working with brands such as Google, Chevrolet, Lego, and hundreds of small businesses to the equine industry.

After working with some of the best equestrian brands in the industry, I learned the Equine Industry is the hardest industry to break into.

I created the Equipreneur Academy to help teach new equestrian brands to build the business of their dreams.



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The Latest Equipreneurship Articles

Why I took a step back from my business, and why it’s okay for you to as well

As someone who was raised by entrepreneurs, I’ve always loved business, even from a young age. My very first business…
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Two Point Marketing is now The Equipreneur Academy

From the creation of Two Point Marketing two years ago, I’ve focused on helping equestrian businesses build their brands, websites,…
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The Guide To Branding and Color Psychology for Equestrian Brands

What is the first thing your ideal customer thinks about when they see your logo? Have you ever considered this?…
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We've helped Equestrian Entrepreneurs grow their brand and reach their business goals.

Kathie Ellsworth

[The Equipreneur Academy] went above and beyond in helping me with my marketing, and I didn’t make it easy on them. They exceeded my expectations in every way. They were able to capture exactly what I wanted even when I didn’t know what that was. I recommend [Equipreneur Academy] 100%

Kathie Ellsworth - Owner, Stable Wear
Belinda Photo

I have known Jessica for years and seen her brilliance up close. She recently did the branding and marketing for my small business and I could not be happier! She’s easy to work with, knows how to drill down and identify those things that owners are too close to see, she follows through in a timely manner, and she’s honest in her work. And even better - she has been instrumental in guiding me to refine my business’s WHY. I’ll am more successful today because of her.

Belinda Stockton Han - CEO, Belinda Han Transformation Coaching
Lisa photo

I can't believe how well Jessica at [Equipreneur Academy] just gets me and my brand. After a couple of conversations, she completed work on re-doing my logo, business cards, product tags, and social media banners. She knew more about what my brand needed to look and feel like than I did, but it all still feels very much ME. She NAILED this.

Lisa M Updike - Ower, Pure Harmony Equine

Learn How To Build Your Dream Equestrian Business